LINK Help (linker.hlp) (Table of Contents; Topic list)
NAME Statement
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     Syntax:  NAME [appname] [apptype] [NEWFILES]
 
     Identifies the executable file as an application. NAME can also
     specify the name and application type. If NAME is specified, the
     LIBRARY statement cannot be used. NAME or LIBRARY must precede all
     other statements. If neither is used, the default is NAME.
 
     Arguments can appear in any order. The <appname> specifies the
     name of the application as it is known by the operating system.
     This name can be any valid filename. If <appname> contains a
     space, begins with a nonalphabetic character, or is a reserved
     word, enclose <appname> in double quotation marks. The name cannot
     exceed 255 characters (not including surrounding quotation marks).
     The default is the base name of the executable file.
     See: Reserved Words
 
     The <apptype> specifies the type of application. The type can also
     be specified using a form of the LINK /PM option:
 
     <apptype>        Meaning                               LINK Option
 
     WINDOWAPI        Default. Windows application to       /PM:PM
                      run in the Windows environment.
 
     WINDOWCOMPAT     Character-mode application to run     /PM:VIO
                      in a text window in Windows.
 
     NOTWINDOWCOMPAT  Character-mode application that       /PM:NOVIO
                      must run full screen and cannot
                      run in a text window in Windows.
 
     The NEWFILES keyword sets a bit in the file header to notify the
     loader that the application may be using an installable file
     system. The synonym LONGNAMES is supported for compatibility.
 
     Example
 
          NAME calendar WINDOWCOMPAT
 
     This example assigns the name 'calendar' to an application that
     can run in a text window in PM or Windows.
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